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First published in 1981, Philip Norman's 'Shout!' is without question one of the best-known, best-regarded, best-selling Beatles biographies ever written. Although the Beatles had already been the subject of dozens of books by the time Norman began his research in 1978, he soon realised that much of the received wisdom surroundng the band consisted of muddled myths and overblown misconceptions. "Over time, the story had become like some ancient Norse myth, reduced to a string of worn-smooth legends and half-truths by endless fireside telling and retelling. Yet the whole truth had been out there for anyone who wanted to find it: more unbelievable than the myth; more exciting, more charming, more hilarious, more tragic."
In his introduction to the 2003 edition, Norman recalls having set out, in 1978, to write a book which would not only explode the many Beatles myths, but would also go some way towards bridging the gap between 'frivolous' pop and 'serious' literary sensibilities. "Pop fans were supposed incapable of reading 'real' books", says Norman, "I wanted to have a shot at changing that." There's no doubting the fact that Norman achieved his aim. Utilising his skills as both a novelist and a journalist, he produced a thoroughly engaging, consistently well-written, serious-minded study of a seemingly frivolous and worn-out subject. Having been in print now for well over a quarter of a Century, Norman's book has been around long enough, and garnered sufficient plaudits, to become enshrined as one of - if not the - definitive sources for anyone interested in the story of popular music's brightest burning stars.
In fact, it would not be pushing the point too far to say that 'Shout!' has itself become the subject of a certain degree of media mythologising. The idea that the Beatles might be 'overrated' may be absurd, but one of the factors which can contribute to such a view is the way in which the group are someties held in almost religious awe: nobody dare criticise or make distinctions between good or bad (or maybe that should be good or great) songs, albums, etc. Similarly, Norman's book has, over the years, begun to gather an unimpeachable aura, its (many) good points threatening to obscure its weaker aspects. In his introduction, Norman discusses his reasons for choosing the Beatles as the subject of his next book, offering the persuasive argument that the subject itself demanded to be written about, being one of the most compelling stories of the 20th Century: "which non-fiction story exetred the greatest fascination over the human race? It came down to Jesus, the Kennedy assassination, and them".
This is the problem. Ironically, Norman's greatest strength is also his fatal flaw: he approached the writing of his book as "an investgative journalist", and the result is, above all else, a work of journalism. As such, it's very successful, both in terms of unearthing facts and bringing Norman's considerable descriptive skills to bear on the phenomenon of Beatlemania. But the sense of journalistic detatchment hovers over the narrative, and becomes more and more of a distracton as the book unfolds. Norman calls himself a 'fan' of the Beatles, but supporting evidence for this claim is far from easy to find. Norman's focus is on getting the story, getting it into print, then moving on to his next job. Never once does he stop to offer any hint of effusiion or enjoyment of the Beatles' music, which he regards as merely a catalyst for the phenomenon he is studying.
If anything, Norman - a plummy-voiced Englishman, with an unmistakably Conservative sensibility - frequently appears rather sniffy about the Beatles, the Sixties, and much of the core subject matter of his book. We get the distinct feeling that, while we perhaps could not claim Norman has come to bury the Beatles, he certainly han't come to praise them either. Norman may have 'got the story', but some of his mistakes can be telling: what Beatles fan, for instance, would misquote key lyrics from Sgt. Pepper? Norman seems to think that Lennon sang, in 'Being For The Benefit of Mr. Kite!', "Tonight Henry the Horse dances the waltz", rather than "And of course Henry the Horse dances the waltz", and that the subject of 'She's Leaving Home' is meeting a man "in", rather than "from", the motor trade. A diligent journalist (or editor) could have checked these details, but that is irrelevant; anybody who likes the Beatles will have those words hard-wired into his psyche. Norman clearly doesn't.